Η Apple και επίσημα ανακοίνωσε ένα νέο χαρακτηριστικό που έρχεται στα
Podcasts
τον επόμενο μήνα. Οι Apple
Podcasts
Συνδρομές θα επιτρέπουν στους ακροατές να υποστηρίζουν τους δημιουργούς μέσω της
Podcasts
εφαρμογής.
Η νέα αυτή
υπηρεσία
μέσα στην
εφαρμογή
Podcasts
της Apple θα είναι διαθέσιμη τον Μάιο.
Περισσότερες πληροφορίες:
-
Οι Apple
Podcasts
Συνδρομές θα είναι διαθέσιμες σε ακροατές 170 χωρών τον Μάιο.
-
Η τιμολόγηση για κάθε
συνδρομή
ορίζεται από τον δημιουργό του Podcast.
-
Οι ακροατές θα μπορούν να έχουν πρόσβαση σε βελτιωμένο tab αναζήτησης με Top Charts και
κατηγορίες
, θα υπάρχει εύκολη πρόσβαση σε νέα
Podcasts
και σελίδες αυτών καθώς και ένα Smart Play κουμπί.
-
Το Apple Podcasters Program, που συμπεριλαμβάνει εργαλεία για την
προσφορά
premium συνδρομών στα Apple
Podcasts
θα είναι διαθέσιμο σε 170 χώρες με ένα κόστος $19.99. Οι δημιουργοί μπορούν να κάνουν εγγραφή στο Apple Podcasters Πρόγραμμα σήμερα μέσω του
Apple Podcasts Connect
.
-
Τα Apple
Podcasts
περιλαμβάνουν περισσότερα από 2 εκατομμύρια δωρεάν shows και είναι δωρεάν.
Ακολουθούν τα δελτία τύπου της Apple:
PRESS RELEASE April 20, 2021
Major updates to Apple
Podcasts
make discovering and enjoying
podcasts
better than ever before
Cupertino, California
Apple today unveiled Apple
Podcasts
Subscriptions, a global marketplace for listeners to discover premium subscriptions offered by their favorite creators alongside millions of free shows on
Apple Podcasts
.
Starting in May, listeners in more than 170 countries and regions can sign up for premium subscriptions that include a variety of benefits curated by creators, such as ad-free listening, access to additional content, and early or exclusive access to new series. Listeners will be able to enjoy premium subscriptions from independent voices and premier studios, including Tenderfoot TV, Pushkin Industries, Radiotopia from PRX, and QCODE, to leading media and
entertainment
brands, including NPR, the Los Angeles Times, The Athletic, Sony Music
Entertainment
, and many more.
“Fifteen years ago, Apple took
podcasts
mainstream, offering creators a premier, open platform to inform, entertain, and inspire hundreds of millions of listeners around the world,” said Eddy Cue, Apple’s senior vice president of
Internet
Software
and Services. “Today, Apple
Podcasts
is the best place for listeners to discover and enjoy millions of great shows, and we are proud to lead the next chapter of podcasting with Apple
Podcasts
Subscriptions. We’re excited to introduce this powerful new platform to creators around the world, and we can’t wait to hear what they make with it.”
Also next month, listeners will be able to discover channels, which are groups of shows curated by creators with unique titles, descriptions, and artwork. Just as they can with shows, listeners will be able to browse free channels, which make it easy to find more shows from their favorite creators, as well as paid channels and channels that provide additional benefits for subscribers.
With
iOS 14.5
, listeners can access a redesigned Apple
Podcasts
app featuring an enhanced Search tab that provides quick access to Top Charts and categories. Apple
Podcasts
also features beautiful new pages for every show and episode to make it easier to follow, listen, and share. The new Smart Play button helps listeners automatically start episodic shows from the latest episode and serialized shows from the beginning of each series. Listeners can also now save individual episodes, which are downloaded for offline playback, making it easy to bookmark
podcasts
to listen to later from Library.The new
Apple Podcasts for Creators
website
helps creators learn more about podcasting, stay informed about the latest news and features, and explore in-depth guides with best practices. Starting today, all creators can access an updated
Apple Podcasts Connect
dashboard, which has new features that make it easier to manage shows on Apple
Podcasts
, including the ability to edit metadata, schedule and manage show availability, organize shows into channels, manage multiple users and roles, and learn how listeners are engaging with their shows through new performance metrics and visualization tools. From Apple
Podcasts
Connect, creators can enroll in the new Apple Podcasters Program, which provides access to all the tools needed to build and distribute premium subscriptions on Apple
Podcasts
.
Creators Share Their Enthusiasm for the Next Chapter of Podcasting with Apple
Podcasts
Subscriptions
Podcasts
have made it possible for creators to share their voices with listeners around the world. Apple
Podcasts
Subscriptions takes this unique relationship to the next level by offering creators a way to tighten the bond with their most engaged listeners:
Martina Abrahams Ilunga, CEO and chief editor of You Had Me at Black:
“As an independent show that started five years ago, we’ve always been powered by our community. And our community is hungry for more! More stories and more episodes — sooner. Apple
Podcasts
Subscriptions empowers us to deliver that. With our subscription, listeners can hear new seasons and episodes first, before anyone else, while also supporting our growth and
sustainability
.”
Donald Albright, president and co-founder of Tenderfoot TV:
“With TenderfootPlus+, we’re able to provide our listening community with even more of what they want — exclusive, early-access, and ad-free listening for our tentpole titles and new shows. Launching this subscription on Apple
Podcasts
, where the large majority of our listeners engages with us each week, makes it easy for the Tenderfoot audience to seamlessly upgrade to the best experience.”
Alex Mather, founder and CEO of The Athletic:
“Our team loves bringing deeply immersive storytelling to maniacal sports fans around the world, and our listeners tune in to over a million hours of sports news, analysis, and storytelling each week. We know true sports fans are always looking for stories about their clubs and teams told through a new lens, and with Apple
Podcasts
Subscriptions, we can deliver even more great stories in an all-new way, ad free, directly through Apple
Podcasts
.”
Podcasts
have also become an important way to understand what’s happening in the world. Listeners turn to
podcasts
to make sense of major moments in news and culture. With Apple
Podcasts
Subscriptions, listeners gain a simple and intuitive way to support quality programming from newspapers, magazines, digital publishers, local radio stations, and more, directly from Apple
Podcasts
:
John F. Lansing, president and CEO of NPR:
“Apple has been a valued partner to our podcasting work since it all started back in 2005, and we support their plan to enable a new revenue source for content creators on their platform. Apple
Podcasts
Subscriptions will provide another opportunity for listeners to support their favorite podcasters at NPR and our Member stations in our mission to create a more informed public.”
Chris Argentieri, president and chief operating officer of the Los Angeles Times:
“Subscriptions have always been an important source of support for our
business
, and podcasting has established itself as a powerful medium for large audiences to engage with our brand of journalism and storytelling. The ability to marry the two with Apple
Podcasts
Subscriptions will allow us to expand our audio offerings to cover new formats, stories, communities, and more.”
Stefan Ottlitz, co-CEO and head of Product for Der Spiegel, one of the top news publishers in Germany:
“Audio is a uniquely powerful medium that provides Der Spiegel an opportunity to deeply engage audiences so they can form a meaningful relationship with our brand. We’re pleased to see this significant investment in podcasting from Apple, which will open doors to new, long-term revenue opportunities that will further empower us to pursue even more ambitious independent audio journalism.”
With Apple
Podcasts
Subscriptions, the freedom to develop and enjoy entirely new audio storytelling experiences will redefine podcasting in ways that are surprising and gratifying for creators and listeners alike:
Maggie McGuire, CEO of Pinna, an on-demand audio
entertainment
service for kids:
“Apple
Podcasts
Subscriptions empowers Pinna to deliver the very best storytelling for kids and their families. Our ad-free subscriptions will feature a collection of award-winning original series, including action adventures, mysteries, comedies, game shows, musicals, and much more. We couldn’t be more excited to connect kids around the globe with their next favorite podcast.”
Dennis Kooker, president of Global Digital
Business
and US Sales at Sony Music
Entertainment
:
“Apple is putting creators first with their approach to the subscription model. Offering subscriptions provides new flexibility and options for consumers, and is an important addition to helping creators better monetize their works. All of this will lead to more investment and even better shows for podcast fans.”
Malcolm Gladwell and Jacob Weisberg, co-founders of Pushkin Industries:
“Podcasting totally changed my approach to storytelling, and Apple
Podcasts
Subscriptions is a mind shift,” said Gladwell, who also hosts Revisionist History. “Our producers and I have so many ideas that don’t fit into existing models but will now have an outlet. This is a big step forward in the evolution of the audio content
business
, and we are excited about it.” Added Weisberg, “Podcasting exists, and thrives, today because of Apple. Apple
Podcasts
Subscriptions will help us connect more deeply with our listeners and build a healthy
business
. We strongly believe that paid subscriptions are what independent creators like us need to succeed and thrive over the long term, and we’re thrilled that Apple is taking the lead.”
Apple revolutionized personal
technology
with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac,
Apple Watch
, and
Apple TV
. Apple’s five
software
platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the
App Store
,
Apple Music
,
Apple Pay
, and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
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