Apple adds hashflags to #ApplePay and #PayTheAppleWay

Apple

is seemingly preparing a new marketing campaign to promote Apple Pay, with hashflags for #ApplePay and #PayTheAppleWay showing on X (formally

Twitter

), accompanied by the tick symbol that is shown on devices when an Apple Pay transaction is completed.

It isn’t clear why Apple has decided to launch the new hashflags. While the promotion is likely linked to a new Apple Pay marketing campaign, it could be that Apple is planning to launch a new Apple Pay

service

, or expand one of its existing offers, such as Apple Pay Later, which is only available to select customers in the US.

The new hashflags were spotted by



Hashmoji



, a page that follows all the latest hashflags launching on X.

#ApplePay

and

#PayTheAppleWay

got a check

— Hashmojis (@hashmojis)

July 26, 2023